This week, we will try to figure out why Israel always seems to be on the losing end of global public opinion, guilty until proven innocent. We will review recent crises, such as the deadly shooting of Palestinian journalist Shireen Abu Akleh and its aftermath, to see how Israel communicates them to the world - or, often times, how it miscommunicates them.
Our main guest is Lt. Col. (ret.) Peter Lerner, Former International Spokesperson for the IDF, and current Director General of International Relations Division, Histadrut Labor Union. As the former face and voice of the IDF for non-local audiences, Lerner has some great insights.
“The narrative is set in the golden hour of the immediate aftermath (of a given event). Communicating crisis is an art,” said Lerner.
For our Game Changer section, we are joined by Alex Riahi - Director, Head of Marketing & BD, TAMAM Division, IAI. Riahi will discuss the latest innovations in WAMI - Wide Angle Motion Imagery.
Defense Matters is produced by Israel Defense, in association with the Israel Aerospace Industries.
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Apple Podcasts >>> https://podcasts.apple.com/il/podcast/defense-matters-defense-technology...